Sustainable Attitude Seal
Check below the criteria and how to participate in the Sustainable Attitude Seal video award.
SUSTAINABLE ATTITUDE – IWPPO
Imagine a world where every small action counts. On beaches, in ports, rivers, and even on the streets, daily decisions shape the future of the oceans. At IWPPO, we believe that good ideas deserve more than recognition—they deserve to be an example. This is how the Sustainable Attitude Seal was born: more than an award, a symbol of commitment, creativity, and positive impact.
During the event, participants from different countries and communities are invited to share their stories in videos up to 3 minutes long—showcasing real actions to reduce plastic pollution: from educational campaigns and cleanup efforts to innovative technologies and simple, replicable solutions.
Clarity and strength of the message
A well-told, direct, and coherent story. Audio and video quality that enhances understanding.
Relevance and originality of ideas
Alignment with the theme of plastic pollution, with data, facts, or real examples. Creative approaches score extra points.
Community involvement
Representation and engagement (number/diversity of participants, inclusion of different groups).
Positive environmental impact (proven or potential)
Concrete, measurable actions with potential for scalability or lasting effects.
Ability to inspire lasting change
Videos that mobilize, provoke reflection, and encourage new sustainable attitudes.
Receiving the seal means joining a global network of change agents. At the end of the event, the awarded videos will be shared internationally, inspiring new actions and amplifying the reach of these attitudes. Each winner takes home not just recognition but an invitation: to keep acting and inspiring. The ocean starts in our backyard—and caring for it begins with a choice, today.
Video Evaluation Criteria – Sustainable Seal
Each criterion is scored from 0 to 5. Use the guiding questions to validate your video:
1. Clarity and quality of the message
The video presents the idea clearly, directly, and coherently, with good audio and video quality.
Guiding Questions: Is the message easily understood? Is there a coherent narrative?
Score: 0–5
2. Content relevance
Directly addresses the theme of plastic pollution in the oceans, with accurate and contextualized information.
Guiding Questions: Is the video aligned with the central theme? Does it show data, facts, or real examples?
Score: 0–5
3. Community involvement
Community representation and engagement (number and diversity of participants, inclusion of different social groups).
Guiding Questions: How many people actively participated? Is there diversity in age, gender, or culture?
Score: 0–5
4. Significance of the presented actions
Actions with the potential to generate real and measurable positive environmental impact.
Guiding Questions: Are the actions concrete and replicable? Do they have scalability or lasting effects?
Score: 0–5
5. Creativity and innovation
Creative use of visual, auditory, or narrative resources to convey the message.
Guiding Questions: Is the video original and engaging? Are there innovative solutions or approaches?
Score: 0–5
6. Potential for inspiration and mobilization
Ability to motivate the audience to adopt sustainable practices.
Guiding Questions: Does the video provoke reflection and encourage action?
Score: 0–5
7. Compliance with time and format
Adheres to the 3-minute limit and technical requirements (resolution, framing, editing).
Guiding Questions: Is the video within the time limit and technically adequate?
Score: 0–5
Suggested Evaluation Scale
0 = Does not meet the criterion
1–2 = Meets the criterion in a very limited way
3 = Partially meets, with gaps
4 = Meets well, with minor adjustments possible
5 = Meets excellently, with no adjustments needed